Are you looking to optimise your marketing budgets and don’t know where to start?
We will analyse the efficiency and cost-effectiveness of your current marketing activity and develop strategies to deliver improvements.
Full marketing audit, measuring local awareness, footfall and enquiry generation.
Identify where your sales leads are coming from.
Analysis of your current marketing spend and its effectiveness.
Identify current cost per lead and cost per sale for each marketing source.
Review of your digital marketing presence.
Analysis of expenditure & effectiveness of current PPC and AdWords campaigns.
Social media review including click through rates, conversions and enquiries.
Website review looking at both the content & functionality of the site.
Customer and prospect outbound email marketing campaigns analysis.
Event marketing analysis.
Traditional v digital marketing – what is really delivering your results?
Development of robust and measured marketing plan.
Recommendations to generate quick wins, delivering big boosts to sales within days!
DROP COST PER LEAD
I'M INTERESTED IN MARKETING CONSULTANCY
WHY CHOOSE US
Our team have an extensive range of skills gained from within and outside the motor industry. As such we are confident in our ability to deliver a first-class service to the dealerships & manufacturers we work with.
347 combined years’ experience within motor industry.
Extensive experience working at dealer management and manufacturer level.
We understand how to sell cars!
Passionate about providing solutions to improve the business performance and bottom line of automotive dealerships.
Experienced in broad spectrum of disciplines incl. event management, call centre management, creative & print fulfilment, digital marketing, training and systems development.
"Having done a number of events over the years I was very happy with the result during the QR Code Event. Although not as many appointments were made they were far stronger. The intrigue created for the customer as to what was behind their code really helped ensure we had minimal no shows and enjoyed one of our best ever weeks."
Brand Manager, Rybrook MINI
"After a pilot of the QR code event at Leamington Spa, we have enjoyed probably the most successful 4 day event ever for this site."
Group Sales Director, Drive Vauxhall
“Having done many VIP events in the past I was very sceptical about running a QR Code Select Event, however we ran one and had over 170 appointments generated and sold more cars than I've ever sold on a VIP event weekend. I would recommend you give it a try.”
Sales Manager, Perrys Vauxhall, Huddersfield
"We were a little apprehensive at the beginning, but after our site visit from Fraser, and having experienced his enthusiasm, it quickly spread amongst our sales team helping us produce probably our best September ever!"
Sales Manager, Roadside Vauxhall
"The event was a massive success and was all delivered very professionally. The support from the team in the office was first class and nothing was ever a problem. We will be doing another one in the future."
Group Used Car Buyer, Sherwoods Vauxhall
"We’ve done loads of other off the shelf events over the years, but the QR Code event blew the doors off the dealership. We’ve never sold so many cars in a single event!"
Group Operations Manager, Richmond Motor Group Hyundai & Citroen
How long does this consultancy package take?
This package includes 2 days on-site consultancy, 1-day off-site reporting and telephone follow up support.
What’s involved in the process?
On site audit looking at the effectiveness of your current marketing activity, its’ relative strengths and weaknesses in terms of delivering brand awareness, footfall and enquiry generation.
To follow up the on-site consultancy we will provide an action plan with comprehensive guidance on putting processes in place that will deliver the maximum number of enquiries for the least amount of marketing spend and more profit for your business!
We can arrange to come and see you for a half day FOC to discuss this service in more detail should you be interested.
We’ve only a small marketing budget – will this be worth it?
Absolutely. We will recommend what you can do to make the most of your marketing spend, however large or small that may be.