An effective solution to selling your used car and pre-reg stock, fast!
Your customers are invited to view the confidential price list, only available to those who make an event appointment.


  • Low cost & simple event solution.
  • Event specifically targeted at pre-reg and used car customers on your database.
  • Drives footfall to your showroom, in traditionally quiet sales periods.
  • Effective way to clear your used car and pre-reg stock.
  • Maximise profits on part-exchanges/pre-reg stock by selling them fast!
  • Release cash into the business and keep business profitability on track.
  • Customer contact management system integrates mailer, text and email communications to improve response rates.
  • Re-energise your sales team after the busiest new registration months.


We will contact you within one business day.

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  • When is the best time to run this event?

    The event can be run at any time in the year, however we recommend April and October following the new registration months. This helps you to quickly clear the used cars taken in part-exchange and release cash back into the business, whilst getting back to your ideal used car stock mix.

    However, some dealers like to use this event to clear down aged stock prior to a registration period too.

  • I’ve just run a new car sales event; will this work for me?

    Absolutely! This event provides the perfect opportunity to talk specifically to your used car and pre-reg channel customers – whilst excluding those customers targeted with new car communications. Alternatively, you can even use it to target those customers who didn’t attend your new car sales event/buy a new car – are they in the market for a pre-reg instead?

  • What do we need to do/provide?

    1. You provide us the customer database selected using the parameters we provide.
    2. Decide how incoming calls will be managed. We can even help you manage incoming calls through our tried and tested call centre partner.
    3. Ensure your sales team is willing and able to sell cars during the event!

    We do the rest!


Our team have an extensive range of skills gained from within and outside the motor industry. As such we are confident in our ability to deliver a first-class service to the dealerships & manufacturers we work with.

  • 347 combined years’ experience within motor industry.
  • Extensive experience working at dealer management and manufacturer level.
  • We understand how to sell cars!
  • Passionate about providing solutions to improve the business performance and bottom line of automotive dealerships.
  • Experienced in broad spectrum of disciplines incl. event management, call centre management, creative & print fulfilment, digital marketing, training and systems development.
  • "Having done a number of events over the years I was very happy with the result during the QR Code Event. Although not as many appointments were made they were far stronger. The intrigue created for the customer as to what was behind their code really helped ensure we had minimal no shows and enjoyed one of our best ever weeks."

    Brent Walker-Drew
    Brand Manager, Rybrook MINI
  • “Having done many VIP events in the past I was very sceptical about running a QR Code Select Event, however we ran one and had over 170 appointments generated and sold more cars than I've ever sold on a VIP event weekend. I would recommend you give it a try.”

    Neil Rice
    Sales Manager, Perrys Huddersfield
  • "After a pilot of the QR code event at Leamington Spa, we have enjoyed probably the most successful 4 day event ever for this site."

    Simon Reeves
    Group Sales Director, Drive Vauxhall
  • "We were a little apprehensive at the beginning, but after our site visit from Fraser, and having experienced his enthusiasm, it quickly spread amongst our sales team helping us produce probably our best September ever!

    Ian Lamont
    Sales Manager, Roadside Vauxhall
  • "We’ve done loads of other off the shelf events over the years, but the QR Code event blew the doors off the dealership. We’ve never sold so many cars in a single event!"

    Sam Nobes
    Group Operations Manager, Richmond Motor Group Hyundai & Citroen