- July 24, 2023
- By Shannon Fairbairn
Business Improvement
Automotive mystery shops and the FCAs consumer duty
The FCA consumer duty and the automotive industry: In the UK from July 31st 2023, the Financial Conduct Authority (FCA) Consumer Duty comes into practice. The Consumer Duty regulatory frameworks aim to improve customer protection and promote ethical treatment of customers within financial services, including those operating in the automotive industry. Since the majority of
- March 9, 2022
- By Nick Coyle
Why automotive consultancy may be the answer in gifting senior management more time
Now that we seem to be emerging from the threats and pressures of the pandemic, car dealers, like most of us, are coming to terms with the existential threat of war in Ukraine and the long-term ambitions of Putin and the possible macro-economic effect of his actions. Business leaders appear to be lurching from one crisis
- January 12, 2022
- By Abbie Morton
Why increasing customer engagement will be crucial for car dealers’ success in 2022
“The customer is always right” – a phrase that is used often to ensure that the required standards of customer service are met. Staff doing anything and everything to result in every customer leaving with a smile on their face and a willingness to return. A key factor of customer satisfaction is making sure that
- August 24, 2020
- By Nick Coyle
Successful car dealerships start with nurturing their teams
More than ever businesses are looking to drive the best possible performances from their teams. Some are trying to deliver a budget performance on a smaller than budget headcount, a metaphorical quart from a pint pot. In the current climate this is perfectly understandable, we all need to manage cost and optimise revenue. But how do you know if your team are as productive and effective as possible?
- August 19, 2020
- By Nick Coyle
Should used car dealers go to “prep” school?
Since the return back to work in June, car dealers are enjoying high levels of used car activity attracting enquiries from existing customers as well as new customers, some of whom are looking for mobility in order to avoid public transport. Add to this the customers who have decided not to go on holiday this year, but to spend their saved holiday money on a car upgrade and you have a buoyant used car market.
- July 16, 2020
- By Fraser Brown
Do you know how long the vehicle preparation time in your car dealership really is?
With the emerging importance of the used car business following the COVID-19 lockdown, understanding how long your vehicle preparation time is, and how this can be improved, is crucial for maximising used car profitability.
- August 6, 2019
- By Andrew Rogers
Stop wasting money on Google Ads!
Google Ads, (previously called Google AdWords until July 2018), is a great tool to get lots of relevant traffic quickly to your website, and your offers, without having to invest or wait for Search Engine Optimisation (SEO) to bring you the traffic that you want. It also allows you to try lots of keywords to test which is the most rewarding for you and your dealership, so you can invest time into those keywords to dominate it for both organic listings and paid listings.
- June 12, 2019
- By Fraser Brown
Are you using social media video the wrong way?
79% of users find vertical video more engaging, do you use video correctly on social media? Read now how you can take advantage.
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