Automotive mystery shops that will shine a light on your dealership sales processes.
Using years of automotive expertise, our car dealership mystery shopping service offers solutions that will drive up customer service standards.
Mystery Shops
AUTOMOTIVE MYSTERY SHOPPING SERVICES
The MotorVise automotive mystery shopping service is designed to help car dealerships assess the quality of customer service and customer satisfaction in their business. Using a specialist team of mystery shoppers, we are able to evaluate the entire customer journey in your business through the use of telephone, online or video mystery shopping methods. Our shops enable you to see how well your service and sales teams are performing in your company, allowing you to identify areas for improvement or additional training. Our mystery shops expose knowledge or skills gaps in your service or sales teams and allows you to truly understand the entire customer journey from the customer’s point of view whilst establishing whether the service process or the sales process is being followed.
AUTOMOTIVE MYSTERY SHOPPING SERVICES
MotorVise are a market leader in mystery shopping for the automotive sector. We provide mystery shopping, solely focused on the motor industry. We are competitively priced, offer a range of mystery shopping services and allow you to assess your service and sales teams’ performance from the customer’s point of view. You can choose your own bespoke assessment criteria to measure business performance across your company, whether this is new car sales, service quality or customer satisfaction. All of our mystery shopping services are fully account managed and you have the option to run mystery shops alongside our training programmes, allowing you to measure the impact in real time. We then offer a post-mystery shop consultation to discuss feedback, results, and areas for improvement.
MYSTERY SHOPPING RESULTS
Dealers we work with love our comprehensive suite of mystery shop types and really see the benefits of assessing the entire customer experience and receiving data and feedback from each shop. All mystery shop results are presented on a results dashboard. This dashboard is fully customisable and includes multiple areas of data and feedback from each automotive mystery shop so that you can see how your service and sales teams are dealing with potential customers. You will be given full access to detailed user reports (including any supporting materials, such as screenshots and videos) and a range of tools for analysis and reporting.
DO YOU WANT TO FIND OUT MORE ABOUT OUR MYSTERY SHOPS?
We will contact you within one business day.
MotorVise (Automotive) Ltd needs the contact information you provide to us to contact you about our products and services. You may unsubscribe from these communications at any time. For information on how to unsubscribe, as well as our privacy practices and commitment to protecting your privacy, check out our privacy policy.
KEY SERVICES
- Choice of in-person, video, telephone or online mystery shop formats available.
- Choose your own bespoke assessment criteria.
- Competitively priced & fully account managed for you.
- Option to run hand in hand with our training programmes allowing you to measure the impact in real time.
- Customisable dashboard for easy viewing and analysis of results.
- Multiple tools and widgets to analyse data.
- Post shop consultation included, to discuss results and implications.
- Identify missed profit opportunities.
- Exposes knowledge/skills gaps in your sales team.
- Allows you to truly understand the entire customer journey from the customers point of view.
- Ensures consistency of service across multiple site dealerships.
POPULAR QUESTIONS
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Why does my dealership need a mystery shop?
Mystery shopping is commonly used as a tool to measure the quality of customer service in dealerships, allowing you to fully understand how your service or sales teams are dealing with potential customers. The data and feedback collected will help identify areas for improvement and training needs across your business. Whether you are a Managing Director wanting to see how your sales team is performing when selling cars, or a Service Manager wanting to assess the service quality of your team, mystery shopping is a great tool to do this.
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What types of mystery shops do you offer?
We offer a wide range of automotive mystery shops. We offer video, telephone, or online mystery shops. We also have a website comparison service as part of our mystery shopping packages. This has been designed to assess how well your website is converting potential customers into actual customers, how well your website is doing compared to your competitors and steps you can take to improve your website.
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What is video mystery shopping?
Video mystery shopping is a perfectly unbiased and objective way to assess the customer experience within your business. Mystery shoppers will wear covert video equipment to record the shop so that dealers can see exactly what happens in the showroom during a customer visit. The equipment is discreet and hidden so that your team is none the wiser and treats the mystery shopper like a true customer.
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Why choose MotorVise for mystery shopping?
We are industry experts and market leaders when it comes to mystery shopping in the automotive sector. We are 100% automotive meaning we understand the challenges faced by car dealers and have the solutions to these problems. We have a specialist team of mystery shoppers who are dedicated to providing their mystery shopping services to automotive dealerships across the UK. Clients that we work with have seen incredible value in their mystery shops and have since implemented training across their business and improved the quality of services they offer.
DO YOU WANT TO FIND OUT MORE ABOUT OUR MYSTERY SHOPS?
We will contact you within one business day.
MotorVise (Automotive) Ltd needs the contact information you provide to us to contact you about our products and services. You may unsubscribe from these communications at any time. For information on how to unsubscribe, as well as our privacy practices and commitment to protecting your privacy, check out our privacy policy.
WHY CHOOSE US
Our team have an extensive range of skills gained from within and outside the motor industry. As such we are confident in our ability to deliver a first-class service to the dealerships & manufacturers we work with.
- 347 combined years’ experience within motor industry.
- Extensive experience working at dealer management and manufacturer level.
- Passionate about providing solutions to improve the business performance and bottom line of automotive dealerships.
- Our consultant doubled gross profit in the sales department he applied these processes and systems to.
- Experienced in broad spectrum of disciplines incl. event management, call centre management, creative & print fulfilment, digital marketing, training and systems development.
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"Having done a number of events over the years I was very happy with the result during the QR Code Event. Although not as many appointments were made they were far stronger. The intrigue created for the customer as to what was behind their code really helped ensure we had minimal no shows and enjoyed one of our best ever weeks."
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"After a pilot of the QR code event at Leamington Spa, we have enjoyed probably the most successful 4 day event ever for this site."
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“Having done many VIP events in the past I was very sceptical about running a QR Code Select Event, however we ran one and had over 170 appointments generated and sold more cars than I've ever sold on a VIP event weekend. I would recommend you give it a try.”
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"We were a little apprehensive at the beginning, but after our site visit from Fraser, and having experienced his enthusiasm, it quickly spread amongst our sales team helping us produce probably our best September ever!"
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"We’ve done loads of other off the shelf events over the years, but the QR Code event blew the doors off the dealership. We’ve never sold so many cars in a single event!"
*The information and quoted statistics contained in this website are for general information purposes only. While we endeavour to keep the information up to date and correct, we make no representations or warranties of any kind, express or implied, about the completeness, accuracy, reliability, suitability or availability with respect to the website or the information, products, services, or related graphics contained on the website for any purpose. Any reliance you place on such information is therefore strictly at your own risk. We can inform you what is likely to be achievable for your business before entering into a contract for any of our products and services.
Copyright © 2022 MotorVise (Automotive) Ltd.
Registered Office: 8 Bailey Court, Colburn Business Park, Colburn, North Yorkshire, DL9 4QL. Registered in England and Wales. Company Registration Number: 09218864.