- May 9, 2022
- By Alex Holland
- 133
- 0
Get back to basics and quickly. That’s the intent of many main dealer groups as they experience a decline in footfall for the first time since the start of the pandemic, says motor trade expert Fraser Brown. The founder and managing director of consultancy MotorVise Automotive, warns that while dealers may continue to enjoy a
Early indicators suggest dealerships are experiencing the first signs of faltering footfall, motor trade expert Fraser Brown warns. The managing director of MotorVise Automotive has recorded a 15% drop in enquiries at franchised dealerships, a figure rising to as high as 25% at non-franchised used car sites. This, he says, is in response to the
MotorVise Automotive has highlighted the growing trend towards consolidation within the industry as it handles a record number of dealership sales. Its specialist brokerage service is currently working with 20 dealerships to bring them to the market in the wake of the pandemic – a three-fold increase over the past 24 months. Managing director Fraser
The new 22 plate released on March 1 may attract an all-time low of new registrations in what has been a traditional peak quarter, automotive industry expert Fraser Brown predicts. He says the relationship between new registrations and car sales has been broken by the constraints placed on manufacturers’ production lines by the pandemic. New
MotorVise Automotive has expanded its team after securing 20 new clients in the past three months. The consultancy, which offers a range of services to support car dealerships improve revenue, profitability, and customer loyalty, says its increased activity reflects a growing confidence in the automotive industry. Fraser Brown, founder and managing director of MotorVise Automotive,
The scrapping of all Plan B Covid restrictions in England from Thursday (27th January) gives car dealerships further encouragement to ‘throttle up’ their sales and marketing, says motor trade expert Fraser Brown. While the automotive industry has reacted admirably to overcome the challenges throughout almost two years of the pandemic, it has nevertheless proved an
The gender inequality that persists within automotive retail could be addressed by simply modifying the recruitment process, says motor trade expert Fraser Brown. While the days of salespeople characterised by ‘Swiss Toni’ – the fictional car dealer who featured in 90’s TV comedy The Fast Show – may be long gone, such stereotypes linger in
A willingness by car dealerships to stage Q1 sales events could be crucial to their profitability during 2022, says motor trade expert Fraser Brown. With supplies of new cars yet to return to pre-pandemic levels, due in large part to the ongoing global shortage of microchips, there remains a delivery lag of several months which
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