Marketing your car dealership to engage with customers and maximise your budget for a healthy return.
We will analyse the efficiency and cost-effectiveness of your current automotive marketing activity and develop strategies to increase profitability.
Car Dealership Marketing Consultancy
KEY SERVICES
- Full marketing audit, measuring local awareness, footfall and enquiry generation.
- Identify where your sales leads are coming from.
- Analysis of your current marketing spend and its effectiveness.
- Identify current cost per lead and cost per sale for each marketing source.
- Review of your digital marketing presence.
- Analysis of expenditure & effectiveness of current PPC and AdWords campaigns.
- Social media review including click through rates, conversions and enquiries.
- Website review looking at both the content & functionality of the site.
- Customer and prospect outbound email marketing campaigns analysis.
- Event marketing analysis.
- Traditional v digital marketing – what is really delivering your results?
- Development of robust and measured marketing plan.
- Recommendations to generate quick wins, delivering big boosts to sales within days!
%
MEASURABLE
%
DROP COST PER LEAD
%
EFFICIENCY SAVINGS
Statistics shown are sample figures delivered for real customers*
WHY NOT TAKE US UP ON OUR FREE ON-SITE HALF DAY CONSULTANCY?
We will contact you within one business day.
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WHY CHOOSE US
Our team have an extensive range of skills gained from within and outside the motor industry. As such we are confident in our ability to deliver a first-class service to the dealerships & manufacturers we work with.
- 347 combined years’ experience within motor industry.
- Extensive experience working at dealer management and manufacturer level.
- We understand how to sell cars!
- Passionate about providing solutions to improve the business performance and bottom line of automotive dealerships.
- Experienced in broad spectrum of disciplines incl. event management, call centre management, creative & print fulfilment, digital marketing, training and systems development.
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"Having done a number of events over the years I was very happy with the result during the QR Code Event. Although not as many appointments were made they were far stronger. The intrigue created for the customer as to what was behind their code really helped ensure we had minimal no shows and enjoyed one of our best ever weeks."
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"After a pilot of the QR code event at Leamington Spa, we have enjoyed probably the most successful 4 day event ever for this site."
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“Having done many VIP events in the past I was very sceptical about running a QR Code Select Event, however we ran one and had over 170 appointments generated and sold more cars than I've ever sold on a VIP event weekend. I would recommend you give it a try.”
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"We were a little apprehensive at the beginning, but after our site visit from Fraser, and having experienced his enthusiasm, it quickly spread amongst our sales team helping us produce probably our best September ever!"
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"We’ve done loads of other off the shelf events over the years, but the QR Code event blew the doors off the dealership. We’ve never sold so many cars in a single event!"
POPULAR QUESTIONS
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How long does this consultancy package take?
This package includes 2 days on-site consultancy, 1-day off-site reporting and telephone follow up support.
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What’s involved in the process?
On site audit looking at the effectiveness of your current marketing activity, its’ relative strengths and weaknesses in terms of delivering brand awareness, footfall and enquiry generation.
To follow up the on-site consultancy we will provide an action plan with comprehensive guidance on putting processes in place that will deliver the maximum number of enquiries for the least amount of marketing spend and more profit for your business!
We can arrange to come and see you for a half day FOC to discuss this service in more detail should you be interested.
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We’ve only a small marketing budget – will this be worth it?
Absolutely. We will recommend what you can do to make the most of your marketing spend, however large or small that may be.
*The information and quoted statistics contained in this website are for general information purposes only. While we endeavour to keep the information up to date and correct, we make no representations or warranties of any kind, express or implied, about the completeness, accuracy, reliability, suitability or availability with respect to the website or the information, products, services, or related graphics contained on the website for any purpose. Any reliance you place on such information is therefore strictly at your own risk. We can inform you what is likely to be achievable for your business before entering into a contract for any of our products and services.
Copyright © 2022 MotorVise (Automotive) Ltd.
Registered Office: 8 Bailey Court, Colburn Business Park, Colburn, North Yorkshire, DL9 4QL. Registered in England and Wales. Company Registration Number: 09218864.