- January 23, 2020
- By Fraser Brown
- In Industry Opinion
Blog
Dealers can drive the speed of change in the industry towards a greener future
It’s clear that there is a growing movement by consumers who are demanding a cleaner and ‘greener’ way of life. However, there are concerns amongst consumers that negatively impact sales of AFVs.
- September 18, 2019
- By Jack Skeldon
- In Sales
How to use incentives to get the most from your car sales team
Have your previous attempts to motivate your sales staff with incentives fallen flat after just a few days, or even worse not taken off at all? Motivating your sales team often isn’t as straight-forward as simply setting a target and offering a cash prize to the winner. It may be time to look at what
- August 6, 2019
- By Andrew Rogers
- In Marketing
Stop wasting money on Google Ads!
Google Ads, (previously called Google AdWords until July 2018), is a great tool to get lots of relevant traffic quickly to your website, and your offers, without having to invest or wait for Search Engine Optimisation (SEO) to bring you the traffic that you want. It also allows you to try lots of keywords to
- July 8, 2019
- By Fraser Brown
- In Sales
How to run an effective car dealership sales event
Car dealership sales events can be extremely successful if they are planned, timed and executed properly and are supported with the correct marketing. The successful sales event will drive attendance by convincing customers that this event is an opportunity for a great deal that should not be missed. Read on to find out how.
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