The MotorVise Car Sales Training Programme
Our car sales training programme is ideal for car sales staff new to the automotive industry or those looking to advance their car sales career.


Bronze-Gold: taking the Sales Executive new to the industry through to readiness for Sales Management roles. Download course overviews below.

  • Bronze: MotorVise Certified Car Sales Executive

    Written specifically for people new to the automotive industry, bronze courses are designed to provide the core skills, behaviours and competencies required to maximise personal performance as a Sales Executive.

    – Technical Awareness (DOWNLOAD)
    – Sales Excellence (DOWNLOAD)

    Competency level on completion: MotorVise Certified Executive

  • Silver: Advanced Car Sales Executive

    Silver modules explore in greater depth the core competencies of the role of Sales Executive. While each module focuses on individual competency, together they will demonstrate the effect on business performance by delivering outstanding customer experience.

    Courses (any order):
    – Proactive Sales Generation & Outbound Prospecting (DOWNLOAD)
    – Maximising Conversion Ratios from Incoming Sales Enquires (DOWNLOAD)
    – Maximising Profit Per Unit (DOWNLOAD)
    – Excelling In Mystery Shop Results (DOWNLOAD)
    – Maximising Customer Satisfaction & Customer Handling Skills (DOWNLOAD)

    Competency level on completion: Advanced Sales Executive

  • Gold: Master Car Sales Executive

    This gold course further refines and improves your personal effectiveness as a salesperson to optimise business performance. It is the final stage of personal development before moving into sales management roles.

    – Advanced Selling Skills (DOWNLOAD)

    Competency level on completion: Master Sales Executive


Bronze-Gold: developing the dealership Business Manager and Sales Manager roles through to preparation for General Management. Download course overviews below.

  • Bronze: MotorVise Certified Car Sales Manager

    Bronze courses prepare experienced Sales Executives for their step into management, exploring the functions, objectives and priorities of the Business Manager and Sales Manager roles.

    – Transaction Manager Excellence (DOWNLOAD)
    – Sales Management Excellence (DOWNLOAD)

    Competency level on completion: MotorVise Certified Sales Manager

  • Silver: Advanced Car Sales Manager

    Silver modules deliver a detailed understanding of the core competencies which directly impact on business performance. They will demonstrate the impact even small changes can make to bottom line profitability and the importance of developing a culture of continuous business improvement.

    Courses (any order):
    – Maximising Conversion Ratios (DOWNLOAD)
    – Maximising Profit Per Unit (DOWNLOAD)
    – Handling Customer Complaints (DOWNLOAD)

    Competency level on completion: Advanced Sales Manager

  • Gold: Master General Car Sales Manager

    This gold course is intended to give Sales Managers the competencies in readiness for entering into General Management, looking in detail at leadership and strategic management, and the fundamentals of business accounting.

    – Preparing for General Management (DOWNLOAD)

    Competency level on completion: Master General Sales Manager


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    Our team have an extensive range of skills gained from within and outside the motor industry. As such we are confident in our ability to deliver a first-class service to the dealerships & manufacturers we work with.

    • Extensive industry management experience & delivering dealership training.
    • Workshop course format with a high degree of delegate interaction.
    • Course workbook & toolkits to use in the dealership.
    • 347 combined years’ experience within motor industry.
    • Extensive experience working at dealer management and manufacturer level.
    • We understand how to sell cars!
    • Passionate about providing solutions to improve the business performance and bottom line of automotive dealerships.
    • Experienced in broad spectrum of disciplines incl. event management, call centre management, creative & print fulfilment, digital marketing, training and systems development.
    • "All of the training was great, much needed and explained well."

      Delegate feedback
    • "Very informative & refreshing. Good to share advice and talk about what works!"

      Delegate feedback
    • "Great course, would recommend to all new starters."

      Delegate feedback
    • "Every member of the sales team thoroughly enjoyed the training and all came back enthusiastic, fully prepared, and better trained on the phone."

      Delegate feedback

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    Copyright © 2022 MotorVise (Automotive) Ltd.
    Registered Office: 8 Bailey Court, Colburn Business Park, Colburn, North Yorkshire, DL9 4QL. Registered in England and Wales. Company Registration Number: 09218864.