Motorcycle Dealerships – The QR Code Event
A dynamic motorcycle sales event intended to reach your target audience and generate increased sales. The MotorVise motorcycle QR code sales event is rapidly becoming the go to motorcycle sales event for motorcycle dealerships.
INCREASE CUSTOMER FOOTFALL
- Our contact management system delivers the right communication at the right time to your customers.
- Sales event message promotes customer engagement.
- Intrigue about what lies behind their QR code drives response of potential customers and attendance rates.
PROVEN TO INCREASE EFFICIENCY
- Hassle and stress-free event management and organisation for you.
- Reduced impact on workload of your motorcycle dealers, sales, and administration teams in the run up to the event.
- Your team is free to focus on delivering daily business objectives and motorcycle sales training to ensure they convert potential customers, generating increased sales at your event.
MAXIMISE SALES OPPORTUNITIES
- No upfront screen prices or discounts.
- Personalised deal stack encourages sales of add-on products.
- Your motorcycle dealership management controls the deal and PPU.
- QR code offers effective closing tool alongside test rides to increase sales conversions on new and used motorcycles.
POPULAR QUESTIONS
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How does the QR code work with this event?
QR codes are a type of two-dimensional barcode that can are scanned using smartphones and specific QR reading devices. Significantly, with our motorcycle dealership event, the QR code can operates like a digital scratch card. Importantly, the QR code that can only be read in your motorcycle dealership. Therefore, helping to drive greater event response, attendance rates and increased sales.
The QR code links to a dedicated site that details the offer for your customer during the event. How this offer is calculates is chosen by your motorcycle dealership sales manager based on the information gained in your normal sales process. Therefore, it is perfect for boosting sales of add-on products while retaining control of the profitability of each sale.
On presenting the customer with the offer behind their code, they can choose to either accept the deal, or decline the deal. In the event that they decline and put the money back into the pot for other customers. As such it is a unique tool for your motorcycle sales team to use to close the deal.
All of this combines to deliver exceptional conversion rates from mailers – appointments – sales.
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What do we need to do/provide?
- Firstly, you provide us with the customer database from your motorcycle dealership, selected using the parameters we provide.
- Then, you tell us whose name/title appears on the invitation.
- You choose how incoming calls will be answered.
- Significantly, ensure your motorcycle dealers and sales team are available for training prior to the event.
- Finally, be ready for test rides and to sell motorcycles during the event.
We do the rest!
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Can you help us manage incoming calls?
Absolutely! We have a call centre partner that we can recommend who have provided this service on hundreds of events.
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How often can we run this event?
The QR Code Event allows motorcycle dealerships to benefit from the success of the event more than once per year.
‘The QR Code Event’ name simply represents the key USP of our event but is not customer facing branding. With this in mind, the event can run multiple times for motorcycle dealership event marketing.
Most often the motorcycle dealership event materials refer to the Exclusive Event being at the motorcycle dealership. However, it has also been adapted in November and December with the mailer taking the form of a Christmas card, or as a Black Friday Event.
MOTORVISE MOTORCYCLE DEALERSHIP SALES EVENTS
Our motorcycle dealership event consultants provide expert support for motorcycle sales events. Whether you customer’s appointment is occurring on a Thursday afternoon or a Sunday morning, we will make sure they have a fantastic customer experience leading to increased sales within your dealership.
In particular, we advise either our QR Code or A-List Events for dealerships in the motorcycle industry. However if you are interested in running any other events, don’t hesitate to get in touch for a discussion.
%
(avg) APPT-SALES CONVERSION
s
SUCCESSFUL EVENTS
%
INCREASED PPU
Statistics shown are sample figures delivered for real customers*
TALK TO US ABOUT YOUR NEXT MOTORCYCLE SALES EVENT
We will contact you within one business day.
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WHY CHOOSE US
Our team have an extensive range of skills and experience in event management gained from within and outside the motorcycle industry. For this reason, we are confident in our ability to deliver a first-class service to the motorcycle dealerships and manufacturers we work with.
Due to our team being experienced in a wide range of fields in the motorcycle industry, we can undoubtably provide support and guidance in numerous areas. Including event management, call centre management, creative and print fulfilment, digital motorcycle dealership event marketing, motorcycle sales training and systems development.
- 347 combined years’ experience within automotive industry.
- Extensive experience working at dealer management and manufacturer level in the automotive industry and motorcycle dealerships.
- We understand how to sell motorcycles!
- We are the best motorcycle dealership event consultants who understand the motorcycle industry and how to sell motorcycles to your target audience!
- Enthusiastic about implementing solutions to enhance the business performance and bottom line of motorcycle dealerships.
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"Having done a number of events over the years I was very happy with the result during the QR Code Event. Although not as many appointments were made they were far stronger. The intrigue created for the customer as to what was behind their code really helped ensure we had minimal no shows and enjoyed one of our best ever weeks."
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"After a pilot of the QR code event at Leamington Spa, we have enjoyed probably the most successful 4 day event ever for this site."
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“Having done many VIP events in the past I was very sceptical about running a QR Code Select Event, however we ran one and had over 170 appointments generated and sold more cars than I've ever sold on a VIP event weekend. I would recommend you give it a try.”
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"We were a little apprehensive at the beginning, but after our site visit from Fraser, and having experienced his enthusiasm, it quickly spread amongst our sales team helping us produce probably our best September ever!"
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"We’ve done loads of other off the shelf events over the years, but the QR Code event blew the doors off the dealership. We’ve never sold so many cars in a single event!"
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"Great Event! I have run it quite a few times, and works really well every time. Both customers and staff love it, a great value event!"
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"The new event management system and prospecting portal made everything run smoothly! Booking appointments was much easier and appointment attendance rates were at an all-time high. An event has never been so stress-free to run."
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"The event has really evolved, and thanks to the new event management system, it delivers a much bigger return on investment. We doubled our sales from the same data numbers used in previous events."
*The information and quoted statistics contained in this website are for general information purposes only. While we endeavour to keep the information up to date and correct, we make no representations or warranties of any kind, express or implied, about the completeness, accuracy, reliability, suitability or availability with respect to the website or the information, products, services, or related graphics contained on the website for any purpose. Any reliance you place on such information is therefore strictly at your own risk. We can inform you what is likely to be achievable for your business before entering into a contract for any of our products and services.
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Registered Office: 8 Bailey Court, Colburn Business Park, Colburn, North Yorkshire, DL9 4QL. Registered in England and Wales. Company Registration Number: 09218864.